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The "Most Innovative Online MBA"

— Financial Review

BA (Hons) Bachelor of Applied Digital Marketing


Want to be a part of one of the most exciting, creative and fast growing
sectors on the planet?
“The digital economy is growing 10 times faster than the traditional economy and firms that engage in online trading are twice as likely to be creating jobs as firms that aren’t.”
– Career in Digital Marketing, 2018.
Position for future success with the most advanced degree for the innovation economy.

Top 10 reasons to study with Ducere and the University of East London

  • Global Recognition
  • Solve challenges within global organisations
  • Global network of students
  • Tailored to your Career and Industry
  • Learn from 250+ world leaders
  • Develop the critical innovation skills, for the innovation economy
  • Industry based learning, No Exams
  • Complete 18 Subjects over 3 years
  • Publicly accredited degree by the University of East London

Download the brochure

Learn more about: 

  • Course fees
  • Scholarship options
  • Eligibility check
  • Projects and partners

“It’s a game changer for management education.”

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Watch to see how we tailor
degrees to your job and passion

Meet Peter, an MBA Candidate

Learn From 250+ World Leaders

Cohen-Abby
Abbey J Cohen

Former Managing Director, Goldman Sachs

DC520-GL-images-400x400-Petraeus_David
David Petraeus

Former Director, Central Intelligence Agency

DC520-GL-images-400x400-Julia-G
Julia Gillard AO

Prime Minister, Australia(2010-2013)

75+ Industry Partners

Tailor Your BA To Your Career And Passions

SAMPLE STUDENT PROJECTS


Determine how a leading professional services firm should engage with start-ups and the start-up sector in general. Scope and consider structured approaches based on survey data, current trends and industry benchmarks.


Investigate tangible opportunities for Artificial Intelligence in the professional services sector and make recommendations on how professional services firms could capitalise on this emerging technology.


Create an early stage feasibility study surrounding what types of disabilities are the greatest challenges, what
is the competitive landscape of accessibility tools within Egypt and internationally.


Prepare recommendations for best practice to manage uncertainty, maintain staff motivation and productivity and devise change strategies to ensure a strong position for the takeover.


Identify and review key organisational communication assets in order to recommend key value propositions for strategic stakeholders, both philanthropic and corporate.

Review the regulatory framework for Digital Training in Africa considering the existing infrastructure, and resources available to ensure a successful implementation.

Invest In Your Future

Reap the Rewards

  • New and more senior job opportunities
  • New career paths
  • Expanded professional network
  • Broadened global perspective
  • Improved self-confidence
  • Increased professional credibility
  • Enhanced creativity and strategic thinking
“65.4% higher median earnings for bachelor’s degree recipients working full time compared to high school graduates.”

 

Graduate Outcomes
Survey, 2017

“US$2.268M Lifetime earnings of Bachelor Degree vs US$1.304M with only a High School Diploma.”

 

Graduate Outcomes
Survey 2017.


51618249-0-Sam-Austin

“I was given responsibility for leading marketing and communication projects and agencies while still completing my degree.”

 

SAM A.
Ducere BA Alumni

Join Global Business Leaders
52148420-0-Debra-Spence

“I was able to work on my business idea while studying and have been granted an innovation patent.”

 

Debra S.
Ducere BA Alumni

Real-world practical learning
51183878-0-Annabelle-Morgan

“The content is so engaging and forward-thinking, which allows students to be industry ready upon graduation.”

 

Annabelle M.
Ducere BA Alumni

100% online study and no exams