Bachelors of Business Management
The Bachelor of Business Management is designed to immerse students in an online learning experience while developing the necessary understanding and skills to lead and manage a global organisation and it’s workforce. Furthermore, students are given the unique opportunity to apply a portion of their coursework towards a masters of business administration programme. Designed using a MasterClass approach, students will learn alongside world leaders and an engaged online student community while gaining insights through real-world, applicable learning experiences while developing their skill sets and reinforcing theoretical knowledge.
Select
3 years full time
100% online
Fully accredited
February
June
October
US$21,000
GBP£17,330
EU€20,700
16 BA Subjects + 2 MBA Subjects
The Ducere Advantage
Exclusive access to insights from global and elite business leaders
Sharpen your business smarts with insights from hundreds of global leaders and business innovators.
Work with the world’s top employers
Showcase your know-how in real-world scenarios, working for the world’s leading employers or in your own organisation.
Fully-accredited online Bachelors of Business Management
Earn your globally-recognised MBA degree from College De Paris.
100% online
Study for your online MBA degree from anywhere, anytime. Manage your work and family commitments while studying remotely.
No exams
We assess you only on your real-world assignments and an applied project. There’s no need to memorise mindless theory purely to pass an exam. Assessments are based on practical project-focussed work.
What's Your Return On Investment (ROI) From Earning A Business Degree? Find Out!
Don't just take our word for it, hear from our students
I have built a global network of peers, with colleagues in Italy, London, New Zealand and across Australia.
Peter N. Bachelor of Entrepreneurship Graduate
You have to know business and I’ve learned the hard-way as an entrepreneur that not having a Masters education has prevented me from participating in multi-million dollar deals.
Adrian D. Ducere MBA Student
Programme Overview
- Demonstrate a broad and coherent knowledge of business fundamentals including key theories and principles within a contemporary business environment.
- Select appropriate principles, knowledge and techniques to examine complex business scenarios and problems.
- Develop interpersonal and leadership skills to effectively manage and lead global organisations and a diverse workforce.
- Use foundational business theories and principles to plan, organise, staff, control and lead a global business enterprise.
- Communicate effectively and professionally in business settings through writing, presenting, and listening and using appropriate technologies.
- Develop skills and competencies in the collection and application of information and technology to increase organisational efficiencies and effectiveness.
The BA Management and Leadership program is structured around five core pillars of business: management, leadership, marketing, operations, and technology. Therefore, students will focus on developing interpersonal and leadership skills while learning how to plan and manage an effective organisation and diverse workforce within a competitive global marketplace. Every class is specifically designed for online learning and breaks down complex business management concepts into short lessons with highly focused applicable assignments and activities.
Subject List
- Fundamentals of Management
- Fundamentals of Marketing
- Fundamentals of Project Management
- Fundamentals of Leadership
- Business Model Analysis
- Corporate Social Responsibility
- Digital Business and Disruption
- Digital Marketing
- Management Strategy
- Managerial Communication
- Managing Diverse Workplaces
- Managing Employee Relations
- Managing Money and Finance
- Market Research
- Organisational Change
- Product Management
- Leadership in Practice
- Big Data for Managers
Course Details
CORE SUBJECTS
Module 1: Fundamentals of Management
In this subject, you will come to understand the importance and objectives of organisational management, the various core frameworks required to design and setup organisations, and the tools and techniques effective for the assessment and improvement of organisational performance. Management is a fluid process that aims to bring together the resources available to an organisation in order to achieve a goal or set of goals. This subject will focus on both classic and modern fundamental principles of management.
- Explore and identify the fundamental concepts and importance of management.
- Identify managerial challenges and the implications they have on business performance.
- Identify appropriate managerial strategies to maximise value-creation within organisations.
- Clearly articulate the differences and overlaps between leadership and management and what challenges each of the roles bring.
- Discuss and express a clear understanding of the cultural needs of organisations.
Module 2: Fundamentals of Marketing
This subject will introduce you to the fundamental theories and concepts of marketing, its function in business, and approaches to marketing management. You will learn how marketers understand customers and the markets they collectively represent and how to meet consumer needs whilst delivering unique value. You will also examine how marketing has evolved due to digital technologies. Students will also be given the opportunity to articulate marketing goals and develop a marketing plan.
- Demonstrate an understanding of fundamental marketing principles and philosophies.
- Identify and appraise business challenges linked to the marketing function.
- Prepare reports interpreting secondary data so as to inform marketing decisions.
- Discuss and articulate a clear understanding of customers and the
markets they operate within to inform business decisions. - Develop a marketing plan and goals for a global organisation.
Module 3: Fundamentals of Project Management
In this subject, you will learn what constitutes a project and the various components and stages of a project. This subject also introduces students to the similarities and differences of projects between industries as well as the nuances that may be found in particular industries. Students will also learn the core competencies and approaches of an effective project manager.
- Define and scope projects of varying natures demonstrating understanding of variances between projects and respective industries.
- Understand the various stages of a project and its components.
- Use appropriate project planning tool.
- Identify key dependencies and risks for project success.
Module 4: Fundamentals of Leadership
In this subject, students will be introduced to leadership theories and perspectives, and begin to explore these different approaches and what they mean for business performance. In particular, Students will learn about traditional and emergent leadership styles, impacts on organisational culture, associated power relations, global leadership factors and issues regarding the development of leaders.
- Discuss the fundamentals concepts of leadership.
- Describe the relationship between leadership styles and business performance.
- Articulate the ethical responsibilities of leading others.
- Identify various leadership theories and perspectives and interrogate their effects on business processes and outcomes.
- Analyse leadership principles and practices enacted within modern and global organisations.
Module 5: Business Model Analysis
In this subject, students will be introduced to the core components of a business model and examine how business models create unique value propositions and contribute to sustainable business success. In addition, students will develop their skills in assessing the existing and potential risks and opportunities of a business model based on strategic market analysis and forward planning.
- Define and articulate the core components of a business model.
- Analyse and evaluate the various business model components for business success.
- Identify and communicate opportunities for improvement and innovation within a business model.
Module 6: Corporate Social Responsibility
In this subject, students are given the opportunity to learn the increasingly important role of corporate social responsibility and how it has evolved over recent years. This examination includes students discussing the opportunities and risks involved in adopting or ignoring corporate social responsibility. In addition, students will explore the various methodologies being introduced to foster corporate social responsibility.
- Demonstrate an understanding of corporate social responsibility concepts and their potential impact on organisational and
business objectives. - Identify opportunities to build value with corporate social responsibility within established organisations.
- Design corporate social responsibility strategies in response to business challenges.
- Demonstrate a capacity to clearly communicate corporate social responsibility strategies to a variety of stakeholders.
Industry Project Partners
Bridging the gap between academic studies and applied, industry‑relevant learning.
Career Outcomes
- Business Owner
- Director
- Consultant
- General Manager
- Project Manager
- Senior Manager
Entry Requirements
Bachelors degree + 2 years work experience
Or
No Bachelors degree + 3 years Senior Management Experience
Tuition, Payment Plans, Loans
Tuition
US$21,000 GBP£17,330 EU€20,700
Payment Plans
Upfront in full or x3 payments (1 at the beginning of each year)
Loans
UK residents may be eligible for a Postgraduate Student Loan to cover all or part of the fees.
Skills Outcome
Presentation
Woo your audience with improved persuasion and presentations skills.
Creativity
Show your creative streak by approaching business challenges in a new way.
Collaboration
Harness the skills and abilities of others while working together to create better results.
Problem-solving
Use your creativity to find a solution that will give you the best outcome.
Critical Thinking
Evaluate and assess research to make the right decision to get the best result.
Digital Literacy
Become more tech-savvy and understand the impacts of the digital world on your workplace.
Financial Literacy
Sharpen your numbers game and learn how financial analysis can help steer your decision-making to boost your bottom line.
Initiative
Know what you need to do to get the result you want and take the steps to make it happen.
Our Student Voice
Ducere Global Business School is an online education provider – recognised as one of the most student-focused and industry-relevant business school in Australia, The UK and The USA. We partner with established universities to deliver internationally recognised qualifications.
Learn from 250+ world leaders
Ducere Global Business School is an online education provider – recognised as one of the most student-focused and industry-relevant business school in Australia, The UK and The USA. We partner with established universities to deliver internationally recognised qualifications.